Tips and Info

Starting Your Own Embroidery Business So, you're entrepreneurial spirit is kicking in and you would like to start a low risk business that's fun, rewarding and profitable. Embroidery offers such an opportunity. Why is embroidery "Low Risk"? 1. High demand for personalization, logos and sports embroidery. 2. Low overhead when you start in your own home. 3. Low risk from equipment investment when you buy the best quality equipment. Your resale value and the demand for the best machine is greater in the unlikely event you...[MORE] Marketing Decisions 1. Word of mouth from your quality and delivery. 2. Sales calls one day per week. 3. Telling everyone you know in casual conversation. 4. Giving logo or mascot items away to prominent members of companies, teams, fraternities, sororities, clubs...etc. 5. Mailers to companies you would like to do business with. 6. Offering your services to uniform, ad specialty and screen print companies. Quality The best quality in embroidery comes from: 1. The best machine you can buy. 2. The best digitizing or pattern you can find. 3. Using the correct backing for the material you are sewing. 4. Proper hooping. 5. Proper machine adjustment. Delivery Always deliver on time or early. One of my customers promises, for example, Friday delivery and delivers on Thursday. In addition to marketing, quality and delivery you will have an advantage over some of your competition if you dress tastefully and never, never smoke around the garments you are embroidering. Those are the ingredients needed to get and keep customers and have your happy customers recommend you to others. You could be the highest priced embroiderer in your trade area an...[MORE]